Hello! I'm Jen.
I’m a User Experience (UX) Leader, Designer, Strategist, and creative problem-solver.
I integrate strategic, creative, human-centered design methods to ensure delivery of optimal experiences for users.
I’ve implemented targeted solutions, untangled huge messes, and tackled both agile and massive waterfall redesigns for the travel, hospitality, financial, automotive, health, and advocacy industries. I’m highly adaptable, play well with others, and am passionate about learning new things.
User Experience Design
Let’s make products that provide meaningful, relevant experiences. Design processes, component libraries, personas, user flows, prototyping – I do it all.
Information Architecture
I make sense of messes. Systematic processes and creative thinking can give structure and meaning to the data and content of digital information spaces.
Humanity Centered Design
My training in sustainable systems thinking helps me to understand the greater impact of our design decisions upon our communities and ecosystems.
It's Time to Reinvent Connected Experiences
We’ve entered a new normal. We can roll with the momentum of reinvention to create even better digital experiences while providing a safe environment for customers and employees. I like to call it “humanity-centered design.” I’m ready to roll up my sleeves for positive change. Let’s do this.
Featured Case Studies
Marriott 2020 Navigation Planning
for Mobile and Desktop Web
Medical Concierge Project
From 2007-2015
Knowledge Junkie
Curiosity and a desire for excellence drive my thirst for knowledge.
- Currently Reading:
– Content Design by Sarah Richards
– The Web of Meaning by Jeremy Lent
– Sapiens by Yuval Noah Harari - Current Courses:
Northeastern University, Masters in Digital Media
– Web Creation Boot Camp
– Web Creation for CMS - Curious About:
– Service Design
– Augmented Intelligence
– Augmented Reality Permaculture Design
About Me
I made the switch from Advertising to New Media Studies at the University of Georgia and never looked back, beginning my career at the onset of the dot-com boom.
I took a break from the office in my late thirties to study regenerative agriculture, equitable community building, and ecological systems thinking in Vermont, Wisconsin, and urban Atlanta. I still dabble in permaculture and edible landscaping on my mountainside property in Maryland.
When I’m not working, I enjoy clearing my head by hiking, gardening, and creating meals from locally grown, seasonal food.
“Jen is one of the most delightful and creative colleagues that I have ever worked with. She’s calm, insightful, and incredibly intelligent. She can give you details from the 50-thousand foot view or the very nitty gritty details. Her zen approach helped keep many projects rooted and her knowledge is astounding. Anyone would be fortunate to have her as a UX, IA, User-Centered creative on your team.“
Reach Me
Want to work together?
Boonsboro, MD (DC Exurb)
jennifer.wilkerson@gmail.com